The Michael Cohen Group, LLC (MCG) is internationally recognized as a leader in innovative education, market, public opinion, media and evaluation research. MCG specializes in conducting studies with children and youth, their teachers, and their families in order to understand all social and psychic dimensions of young peoples' lives - as students, as family members, as peers, as consumers. MCG evaluators, representing a variety of disciplines including education, child development, and media have earned the trust of clients such as Sesame Workshop, PBS, Disney, Nickelodeon, Girl Scouts of America USA, The European Commission, The World Bank, and the U.S. Department of Education.
Presently, Dr. Michael Cohen, developmental psychologist and President of MCG, is the Principal Investigator for The Ready To Learn Partnership (RTLP). Bringing his 30 years of experience to the endeavor, Michael leads MCG's research and evaluation activities.
MCG's research will inform the development of all RTLP media properties from initial concept to finished product. MCG will also determine the educational effectiveness of the RTLP properties through the use of scientific evidence-based research.
As a unique aspect of this initiative, MCG has partnered with Universities nationwide to ensure that RTLP Evaluation activities consistently meet the highest scientific standards.
